With phones and other mobile devices having continually updated, always accurate time always available, a watch today is at least as much a style statement as it is a functional timepiece. That means there is a lot of scope for really making your mark if you start a watch business.
If you have no experience in the industry, there are wholesale watch manufacturers who can take care of all the production side of things, including watch design if needed, making starting a watch business much less complex than you might think.
There are two key aspects to launching a watch business, finding the right custom watch supplier, and creating a brand that gets you noticed. There is a wide range of watch dropshipping suppliers to choose from, but it is important to find a watch manufacturer that can offer the quality your brand needs.
Custom watch manufacturers do vary in quality, and crucially you need OEM watch suppliers that can cover every aspect of watch production for you. In that way, you have a watch manufacturer supplier who focuses on production, leaving you free to make sure the business and brand are successful.
Starting a watch brand means deciding what your style will be. An OEM watch manufacturer can cover all production from design to packaging and logistics if needed, but it is the brand you create that will set the tone for how your products are viewed by consumers.
To get things right, you do need to understand a little about what goes into a watch, such as the various components. These include a case, bezel, crown, face and dial, movement and the strap. If you use an ODM watch manufacturer, they will select the right parts for each component to create a watch that matches your brand style and performs flawlessly.
However, you can also go to individual wholesale watch parts suppliers and identify the very best option for each component individually. That could mean dealing with a specific watch case manufacturer, wholesale watch strap suppliers, watch dials suppliers and so on.
Bulk wholesale watches suppliers cut down on the number of companies your new brand has to deal with, putting everything under one operation from design to delivery. For a new watch brand, this can streamline production and make the process much more easily manageable.
The cost of production varies depending on the quality of the watch is made, and the individual components being used. Stainless steel watch case suppliers offer high-quality products for instance but may attract a premium over other metals, however, stainless steel is valued as a mark of a quality watch too. It will always be a balancing act decided during the design process.
It is the same with other components, from wholesale watch bands suppliers to the choice of watch dial manufacturer, there are options for every cost and quality. As a rule, the better the component, the higher the cost.
By carefully choosing a custom watch case manufacturer, watch dial manufacturer and wholesale watch bands manufacturers, a watch can be tailored to any budget or target selling price. What that selling price is will be affected by your brand and target audience.
However, when choosing your supplier, whether a custom watch dial manufacturer, watch case supplier or any other part of the supply chain, it is also important to make sure that they take worker safety and wellness, as well as sustainability into account, as a failure here can damage your brand reputation significantly.
By choosing a watch manufacturer like GoTop Industrial Limited, with a reputation for quality products and professionalism, you can avoid later problems. With a complete BSCI report to confirm the company operates ethically towards their workforce, you will always have absolute proof of your brand’s commitment to working conditions and so on.
With the right suppliers, the right brand image and ongoing marketing, your new watch brand can build an audience and enjoy success.